We are excited to announce the launch of our exciting new loyalty program, Michel’s Loyalty. We’ve left our current Coffee Lovers Cards behind and have gone digital. This means you will get more rewards, more often!

So what’s new?

This new program features a user friendly app for your smartphone available via the App Store or Play Store. Cards will still be available.


  • Buy 7 hot beverages, get your 8th for free!
  • Free regular hot beverage on your birthday*
  • Exclusive, members only discounts and offers*Registered members only, terms and conditions apply
What do I need to do? 

Joining Michel’s Loyalty is easy, you can download the app now via the App Store or Play Store. Alternatively, ask a friendly team member in-store to sign you up!

Remember to use any free beverages on your current Coffee Lovers Card before signing up to this new program.

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